The New York Times article explains how consumers are manipulated by the design of Doritos. Specifically, multiple elements of the chips are created to be physically and psychologically appealing which increases consumption. Naturally, consumption of junk food is not good for one’s health.

Some might say that consumers (“users”) are responsible for having accurate knowledge of the health effects of eating junk food. Others argue that the producers (i.e. Doritos) has an ethical duty to provide more accurate information about the effect of junk food consumption. Some might also argue that the company needs to be more honest about the depth of physical and psychological manipulation of consumers that increases consumption.


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